Expert Chaslau Koniukh
  • Companies
  • Global investment
  • Investors
  • Terminology
  • Economy
  • Stock Market
  • World exchanges
  • Tech and Marketing
Nestle company
Companies and corporations

How Nestle appeared: the history of the creation and development of the brand

20.04.2022
2 min read

Nestle: the main stages of development

Nestle has been on the market for almost 200 years, its products are known in many countries of the world and are an indicator of quality. Nowadays the brand is associated with sweets, but in the beginning it made an invaluable contribution to the reduction of infant mortality.
The founder of the company is Henri Nestlé, a pharmacist from Switzerland. In 1860 he became engaged to a doctor’s daughter, Clementine Ehemant, who was concerned about the problem of increasing infant mortality. The girl understood that the main reason for this was poor nutrition. And with the suggestion of his wife, Henri began to study this area. In 1867, the pharmacist developed a mixture that was called “Nestlé Milk Flour”. It consisted of milk and flour, and excluded starch, which had a negative effect on newborns. The product was intended for infants, but it was used to nurse a premature baby, and it became popular. Officially, the company Nestle began its history in 1868, and then adopted a logo, which is now known throughout the world – the nest with chicks.
However, the company had strong competitors – in 1866 in the U.S. the company appeared Anglo-Swiss Milk, which produced condensed milk and baby food. It supplied goods all over Europe, but in the 1870s its business got worse, as Nestle was actively gaining momentum. Then the owners of Anglo-Swiss Milk decided to merge the business with the Swiss manufacturer. Henri Nestlé sold the company for 5 million francs and retired.Nestle company - a leader in the marketBy 1905 Anglo-Swiss Milk and Nestle had finally merged, and in time Daniel Peter’s company was added, producing milk chocolate. This marked a new stage of development for the company, it became a major producer of baby food and sweets. More than 20 factories were located throughout Europe, providing large volumes of production and uninterrupted deliveries to various countries.
However, the situation changed with the outbreak of World War I. The company began fulfilling orders for the war industry and there was a shortage of raw materials. To improve the situation, the management was forced to look for new ways of supply, and after a while it set up purchases from South America. This allowed the company not only to survive the war but also to expand its facilities.
In 1938, Nestle launched instant coffee, which was developed in its own research center. And 10 years later came everyone’s favorite chocolate drink Nesquik.
In the early 90’s, the company was actively expanding, it developed new markets – China, the former Soviet Union, opening offices in different countries. Now the corporation includes a huge number of brands of baby food, cookies, coffee, tea and chocolate, and all products are of high quality.

Tags: Companies and corporations
0
Previous Post What factors affect the cost of mobile development Next Post Businessman Kirk Kerkorian: the billionaire's story

You Might Also Like

Cargill company-2
Companies and corporations
How the agricultural company Cargill came into being: the history of its founding
01.03.2022
Vodafone
Companies and corporations
Vodafone: European mobile operator
05.11.2022
Agricultural Bank of China
Companies and corporations
Agricultural Bank of China is one of the giants of the Chinese banking industry
26.12.2020
Simon Property Group
Companies and corporations
The largest U.S. commercial real estate operator – Simon Property Group Inc
24.06.2021
Oracle Inc
Companies and corporations
American corporation Oracle Inc: business scope and product overview
15.01.2021
Dow Chemical Company
Companies and corporations
Chemical industry giant: The Dow Chemical Company
14.02.2021

Recent Posts

  • 1Mary Erdoes
    Mary Erdoes: the most powerful woman on Wall Street
    02.06.2023
  • 2Pilatus Aircraft
    Pilatus Aircraft: the history of the Swiss aircraft manufacturer
    01.06.2023
  • 3investment triangle to select a particular asset
    Investment triangle: how to choose the best asset for investment
    31.05.2023
  • 4Nissan and Renault
    Nissan and Renault invest $600 million in a joint venture
    30.05.2023
  • 5Noventiq
    Noventiq plans to float on the Nasdaq exchange
    29.05.2023

Popular Posts

  • Field of activity of the American Monsanto Company Corporation
  • Skolkovo analysts: the Russian energy market is suffering losses
  • Businessman Chuck Feeney: the man who gave the world Duty Free
  • UX writers: why they are important for IT product development

Social media

Editor's Picks

Chaslau Koniukh
Analytics

American bankers from JPMorgan and Goldman Sachs advise to invest in gold: review by Chaslau Koniukh.

Press Secretary
17.08.2020
Expert Chaslau Koniukh
Analytics

Chaslau Koniukh on the analysts’ opinion on the key stake size change soon

Press Secretary
18.06.2020
expert Chaslau Koniukh
Analytics

Chaslau Koniukh: Internet trade market in Russia may reach 2.78 trillion rubles.

Press Secretary
30.05.2020
Will the U.S. oil shale industry be able to quickly recover from the crisis: A Review by Chaslau Koniukh
Analytics

Will the U.S. oil shale industry be able to quickly recover from the crisis: A Review by Chaslau Koniukh

Press Secretary
16.05.2020

Latest Posts

Mary Erdoes
Mary Erdoes: the most powerful woman on Wall Street
02.06.2023
Pilatus Aircraft
Pilatus Aircraft: the history of the Swiss aircraft manufacturer
01.06.2023
investment triangle to select a particular asset
Investment triangle: how to choose the best asset for investment
31.05.2023

Chaslau Koniukh

Expert Chaslau Koniukh

Chaslau Koniukh – an expert in marketing and project management, IT consulting, international investments, investor, financial analyst. A commodity trader, private consultant, entrepreneur, lecturer, author of several articles on the stock market.

Popular Posts

  • Field of activity of the American Monsanto Company Corporation
  • Skolkovo analysts: the Russian energy market is suffering losses
  • Businessman Chuck Feeney: the man who gave the world Duty Free
  • UX writers: why they are important for IT product development
  • How to measure the effectiveness of chatbots: an overview of key indicators
Expert Chaslau Koniukh
  • Facebook
  • Twitter
  • Instagram
  • Biography

Chaslau Koniukh – an expert in marketing and project management, international investments, financial analyst.

Social media

Menu

  • Biography
  • Companies and corporations
  • Global investment
  • Investors and Entrepreneurs
  • Economy
  • Market terminology
  • Stock Market
  • World exchanges
  • Tech and Marketing
  • Analytics