Innovations as a development tool: how to avoid mistakes in their implementation
The idea of digitalization is actively spreading around the world and has become synonymous with company development. Businesses are implementing innovations, and not always the management is conscious of the choice of certain IT systems, and as a result, such innovations turn out to be financially expensive and inefficient.
Analysts at Studio Graphene polled over 750 executives to find out what factors hinder the development of their business. 45% of respondents noted that the desire to introduce a large number of modern technologies in the majority of cases led to negative results.
These consequences of digitalization are primarily due to an unwise approach to the choice of certain innovations. Technological transformation does not happen overnight; moreover, its success depends largely on the willingness of personnel and management to accept change.
However, it is almost impossible to develop in today’s world and avoid innovation. The needs of the market are changing rapidly, and if you don’t follow them, the business will lose its relevance to consumers. And without modern systems, it is almost impossible to do it fully. A striking example of such a failure is Nokia, which failed to respond in time to new market demands and was left far behind by other manufacturers. It underestimated the importance and perspectives of software and touch technology, as a result of which users left the brand.
Digitalization is a complex process and requires a lot of effort. The first place to start is to understand that innovation may not be successful, and one should be prepared for such a turnaround. It is necessary to change the way of thinking, to prepare the staff for the changes. It is important to understand the benefits of implementing systems – they help unlock the potential of a business and scale projects. However, there is always a risk of failure, and the company should think beforehand about further actions in this case. For example, in the survey, 37% of respondents said that they failed to implement new systems. They gained experience and are ready to try again, but taking into account the mistakes made.
A limitation for launching innovations in many companies is excessive bureaucracy. Simplifying processes will make it possible to respond faster to the changes that digitalization brings, which will accelerate progress. Before introducing innovative technologies, it would be right to improve the existing business structure, to simplify it.
The education of employees is of great importance, they must be prepared for changes. Each member of the team must understand why this or that system is introduced, and that automation does not mean that employees will have to be laid off.
Switching to innovative systems can take a long time, during which the process should be analyzed and monitored, positive changes should be noted and mistakes should be corrected. The result of the work will not be instantaneous, and you should be prepared for that as well.
